State News Journal offers advertising to businesses and organisations that want to reach readers who follow American state government, state economies, public policy, sports and public life. This page explains our formats, our rules and how to book.
Our audience
Readers come to State News Journal for statehouse and state-level reporting: governors, legislatures, courts, budgets, employers, teams and universities. Advertising sits alongside that coverage in clearly marked slots and is always visually distinguishable from editorial content.
Formats
We offer standard display placements across desktop and mobile, section sponsorships that are labelled as sponsorships, and a limited number of sponsored articles. Sponsored articles are written to be useful, are labelled "Sponsored" at the point of publication, and are never presented as reporting by our desks. We do not sell links inside news stories, do not publish unlabelled paid content, and do not accept advertising that imitates editorial design.
Editorial independence
Advertisers receive no advance sight of news coverage, no influence over story selection, headlines or framing, and no right to have coverage changed or removed. If an advertiser is the subject of news, our desks cover that news on its merits. Bookings can be declined, without explanation, where an advertisement conflicts with our code of ethics or the law.
Standards for advertisements
Advertisements must be truthful, clearly attributable to the advertiser, and compliant with applicable United States and state advertising law. We do not accept deceptive financial promotions, unsubstantiated health claims, political attack material presented without a clear sponsor, or creative that interferes with reading the page. All bookings are governed by our advertising terms, available on request and summarised in our terms of service.
How to book
Write to [email protected] with "Advertising — State News Journal" in the subject line, describing your organisation, your goals, preferred sections and dates. We respond with current availability, formats and rates. Nothing is booked until confirmed in writing by 24World Media.
Publisher: 24World Media, 1411 N Sterling Ave, Palatine, IL 60067, United States.
Measurement and reporting
Campaigns are reported with standard delivery metrics: impressions, viewability where measurable, and click-through where a destination link is used. We do not sell or share reader-level personal data with advertisers, and advertising partners receive aggregate reporting only, consistent with our privacy policy.
Political and advocacy advertising
Political and issue advertising must identify its sponsor clearly in the creative itself and comply with applicable federal and state disclosure rules. Sponsorship identification cannot be waived, and advocacy creative is reviewed against the same truthfulness standard as commercial advertising before acceptance.
Cancellations and changes
Bookings may be paused or cancelled by either side under the terms confirmed in writing at booking. Advertisements already published remain governed by the advertising terms in force at the time of the booking, and any change to those terms is notified in writing before it applies to future bookings.
Rates and availability
Rates depend on placement, section, season and campaign length, and are quoted in writing against live availability rather than published as a fixed card, because inventory on a growing state-news audience changes month to month. Ask for the current rate card; quotations are valid for the period stated on them. Volume and network bookings across 24World Media outlets can be arranged through the same contact, with each outlet's placement labelled and reported separately.
Creative requirements
Advertisers supply finished creative at the sizes confirmed at booking, in standard web formats, free of autoplay audio, intrusive overlays or misleading buttons. Where creative does not meet accessibility basics, such as flashing content or missing alternative text on sponsored articles, we will ask for revised material before launch. Sponsored articles are reviewed for factual claims about the sponsor's own products; unsubstantiated comparative or health claims must be removed or properly evidenced before publication.
Booking confirmation and invoicing
A booking exists only when confirmed in writing by 24World Media, stating outlet, placement, dates, volume and price. Invoices follow the confirmation, and new advertisers may be asked for prepayment on first campaigns. If a booked placement cannot be delivered as confirmed, we will offer an equivalent placement or a credit, at the advertiser's choice.
